Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the media industry.
Big data sets provide exponentially larger audience sizes than traditional panels can provide, but they lack specific audience information. To be holistic and representative, measurement needs to leverage big data in conjunction with panel data.
Analytics is at the core of how Nielsen creates value for clients. We produce data and insights that clients use to make better decisions and improve their businesses. Chris Louie, SVP, People Analytics & Talent Acquisition, Nielsen, explains how we're applying this same approach to our talent.
In the U.S., the Emerging Leaders Program is a two-year rotational experience for entry-level talent, split into multiple tracks. Within each track, the Emerging Leaders are able to gain broad experience through rotational assignments to new teams and locations.
We know a robust and diverse talent pipeline allows us to meet evolving business needs and drive innovation at our company and for our clients. In order to instill a culture of diversity and build that pipeline, we regularly engage students on diverse campuses across the U.S., including several...
On the campuses of the Atlanta University Center, an annual case study competition has helped us showcase for students how we use data and insights to provide our clients with solutions to some of marketers’ biggest challenges.
Today, we’re excited to release a new Nielsen Careers site designed to help candidates better understand who we are and what it’s like to work at Nielsen. The site also makes it quick and easy to find the right opportunities, with easy-to-find, universal job search and a several additional...
Nielsen is a place where employees can be themselves, make a difference and grow with us—even after they leave the company. And through the recently revitalized Nielsen Alumni Network, we’ve made strides to reconnect with former associates worldwide.