News Center

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News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.

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Louise Keely, president, Demand Institute, and SVP, Nielsen

Uncertainty Is The Key To Eroding Consumer Confidence

When consumers know what to expect, and are not feeling uncertain, they can tolerate a lot. Inflation, high or low, matters more or less depending on how far those affected anticipate it and can consequently incorporate it into their expectations about coming price changes, but consumers often...

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Megan Clarken
Megan Clarken, president of product leadership, Nielsen

Separating Fact from Fiction

The last two years have been a time of significant innovation and progress at Nielsen. But while the progress we have made is clear to a wide range of researchers and media executives, a number of fictions about Nielsen and what we do persist. Megan Clarken sets the record straight.

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