Insights | 05-06-2010
iPhone vs. Android
Don Kellogg, Senior Manager, Research and Insights/Telecom Practice, The Nielsen Company Whether it‘s checking email…
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Insights | 02-06-2010
The State of Mobile Apps
“There’s an app for that” is Apple’s catch phrase to promote the literally thousands of applications that can be…
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Insights | 26-03-2010
Smartphones to Overtake Feature Phones in U.S. by 2011
Roger Entner, Senior Vice President, Research and Insights, Telecom Practice The iPhone, Blackberry, Droid and…
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Insights | 21-12-2009
Top Mobile Phones, Sites and Brands for 2009
The iPhone and various Blackberry handhelds dominated the mobile device market, while Google, Yahoo! and YouTube led the…
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Insights | 06-10-2009
Global Mobile – Strategies for Growth
Jon Stewart, Research Director, Technology & Search and Chris Quick, Mobile Media Analyst, The Nielsen Company…
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Insights | 15-09-2009
With Smartphone Adoption on the Rise, Opportunity for Marketers is Calling
Chris Quick, Client Services Manager, Mobile Media We have seen that the mobile industry is on a fast-track, with massive…
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Insights | 14-09-2009
Multitasking at Home Simultaneous Use of Media Grows
Jim O’Hara, President, Media Product Leadership, The Nielsen Company The evolution of the three screens that distribute…
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Insights | 02-09-2009
Three Screen Report Media Consumption and Multi-tasking Continue to Increase Across TV, Internet, and Mobile
Updated 12/18/09 to reflect full time period. Americans are increasing their overall media consumption, and media…
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Insights | 03-08-2009
From the 2009 Generation Gap to the 2020 Great Divide
Doug Anderson, SVP, Research & Development In 1969, a Gallup poll found 74% of Americans thought there was a…
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Insights | 20-05-2009
Americans Watching More TV Than Ever; Web and Mobile Video Up too
Americans may choose to consume video on the “best screen available,” yet traditional TV remains the screen…
