0%
Of all U.S. soccer fans are Gen Z or Millennials
TV Viewing Breakdown
Samsung sets account for nearly a quarter of viewing in smart TV homes
Samsung TV Plus Growth Drivers
Millennials and Gen X have been major growth drivers for Samsung TV Plus
FIFA World Cup™ Fan Insights
0K
World Cup Match Bookings
$0
Avg. Daily Rate (ADR)
0%
Fan Conversion Rate
0M
Total Campaign Impressions
Top Streaming Shows
Growing Audience for Sports
Contact your nielsen partner for more insights
Latest Nielsen Reports
Top of Sports Spring 2026 FIFA World Cup™ Hub Asian American Consumer Report 2026
