Top 10

Discover what Americans are watching and playing

Streaming TV

Top 10

Original, acquired, and movie viewing

Discover the top streaming programs in the U.S., including the most-watched streaming originals, movies and acquired titles. Ranked by total minutes viewed by persons 2+.

Jan. 19 – Jan. 25, 2026

Program NameRankMinutes (Millions)# of EpisodesStreaming Provider(s)
Stranger Things
1
1,660
42Netflix
Landman
2
1,615
20Paramount+
The Rip
3
1,378
1Netflix
His & Hers
4
1,371
6Netflix
The Pitt
5
1,191
18HBO Max
Southland
6
930
43Netflix
The Closer
7
911
111Netflix | Peacock | Pluto TV
Bluey
8
887
154Disney+
The Traitors
9
865
42Peacock
Grey's Anatomy
10
844
458Hulu | Netflix

SOURCE: Nielsen Streaming Content Ratings (Amazon Prime Video, Apple TV, Disney+, HBO Max, Hulu, Netflix, Paramount+, Peacock, Pluto TV, Starz), Nielsen National TV Panel, U.S., viewing through television.

Video teaser image of Nielsen SVP Brian Fuhrer.

Methodology Overview

Learn more about how we measure streaming content and calculate the streaming Top 10 lists in this video with Nielsen SVP Brian Fuhrer.

Streaming Content Ratings

Uncover the viewing habits of streaming audiences to gain a more comprehensive view of your video content’s reach, regardless of where consumers view it.

Linear TV

Top 10

Broadcast, cable, syndication and live streaming programs

Discover the week’s top TV programs among U.S. audiences across broadcast, cable, syndication and live streaming, including a total, combined* view. Viewership is based on Nielsen Big Data + Panel measurement and ranked by total viewers (Persons 2+).

Week of Feb. 09 – Feb. 15, 2026

PROGRAMRANKVIEWERS P2+ (000)HHLD RATINGORIGINATOR
WINTER OLYMPICS MON PRIME 1
1
10,854
5.9NBC
WINTER OLYMPICS WED PRIME 1
2
10,750
5.8NBC
WINTER OLYMPICS TUE PRIME 1
3
10,201
5.5NBC
WINTER OLYMPICS THU PRIME 1
4
9,779
5.1NBC
WINTER OLYMPICS SUN PRIME 2
5
9,345
4.7NBC
ABC WORLD NEWS TONIGHT (MON)
6
9,029
5.3ABC
WINTER OLYMPICS FRI PRIME 1
7
8,866
4.5NBC
ABC WORLD NEWS TONIGHT (TUE)
8
8,738
5.2ABC
ABC WORLD NEWS TONIGHT (WED)
9
8,727
5.2ABC
NBC NIGHTLY NEWS
10
8,722
5.0NBC

Source: Nielsen Big Data + Panel National TV Measurement. U.S. audiences. Ranked on P2+ average audience projections (total viewers). Household ratings are the percentage of TV homes tuned into a specific television program.

* The “Total” chart includes broadcast, cable and live streaming programs and does not include syndication programs due to syndication data availability.

Nielsen TV Ratings

Discover what U.S. audiences are watching—where, when, and how often to determine how to best allocate advertising spend, sponsorship, and marketing dollars.

Ratings and Families

How do Nielsen ratings work? It starts with the Nielsen Families that help us measure what people watch on TV and listen to on the radio.

Advertising

Top 10

Learn which companies are leading the pack in advertising spending each month. Powered by Nielsen Ad Intel.

Advertising Spend – December 2025, P2+

PARENT COMPANYRANKDOLLARS (MM)IMPRESSIONS (B)INDUSTRY
ABBVIE INC
1
$130.1
7.9HEALTHCARE
COCA-COLA CO
2
$101.6
4.4CONFECT., SNACKS & SOFT DRINKS
ALLSTATE CORP
3
$93.4
3.2INSURANCE & REAL ESTATE
STATE FARM MUTUAL AUTOMBL INSRNC CO
4
$88.8
1.6INSURANCE & REAL ESTATE
CAPITAL ONE FINANCIAL CORP
5
$88.5
4.4BUSINESS & CONSUMER SVCS
FOX CORP
6
$85.4
3.1PUBLISHING & MEDIA
AT&T INC
7
$84.4
4.0BUSINESS & CONSUMER SVCS
ELI LILLY & CO
8
$81.4
2.0HEALTHCARE
DEUTSCHE TELEKOM AG
9
$77.3
4.5BUSINESS & CONSUMER SVCS
PROCTER & GAMBLE CO
10
$71.5
10.5SOAPS, CLEANSERS & POLISHES

Source: Nielsen Ad Intel notes: Excludes PSAs. Spot TV Live+7 for P2+. Spot TV is inclusive of Nielsen’s top 10 Hispanic DMAs based on TV households. Political advertising pricing varies by station and is subject to change, therefore cannot be compared to previous time periods.

Note: Uncategorized promotional ad spend and impression data excluded from chart.

Ad Intel

Set your brand apart from the competition with advertising intelligence across channels and platforms, including TV, print, digital, out-of-home, and cinema.

Video Games

Top 10

Discover the top video games Americans are looking to buy next.

Week ended February 14, 2026 | Console and PC

TITLERANKPrevious week's rankings
Grand Theft Auto VI11
Resident Evil: Requiem22
Crimson Desert36
WWE 2K26412
Fortnite53
Minecraft55
Marvel's Wolverine510
Nioh 384
Fable88
Call of Duty: Black Ops 7816
Monster Hunter Stories 3: Twisted Reflection816

Source: Nielsen Video Games Tracking

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