Solutions

Retail Intelligence

FASTER AND SMARTER DIAGNOSTICS FOR BIGGER OUTCOMES

In the era of explosive data, clients need insights to make faster and smarter decisions for tomorrow, not just report on how they performed yesterday.

For over ninety years, Nielsen’s Retail Measurement Service has been trusted to measure market performance. Today with the launch of Retail Intelligence, we are going beyond measurement, to improve performance.

ANALYTICS AT WORK
Retail Intelligence takes tried and tested advanced analytic models that are powered by Nielsen’s Retail Measurement data to provide clients with new and powerful automated and syndicated data sets. Our aim? To provide more depth and diagnostics, delivered through intuitive next-generation visualisation so senior management can spend less time extracting data, and more time refining their execution and future investment strategies.

CHOOSE FROM 4 MODULES* THAT WILL PROVIDE FASTER AND SMARTER INSIGHTS FOR:

  • Distribution

  • Price

  • Category Forecasts

  • New Product Launches

INITIALLY AVAILABLE IN 7 MARKETS: Indonesia, Korea, Malaysia, Philippines, Singapore, Thailand and Vietnam. 

For more information please contact your local Nielsen representative, alternatively Laura McCullough
or Justin Quigley.

*Not all modules are available in all markets and subject to client subscription