Audience Is Everything

Discover fan insights, sponsorship trends and influential athletes in our insights hub.


Connecting you to audiences, growth and new opportunities.


Know everything about your audiences with our cross-platform measurement data of the entire population and its shifting habits.


Power your planning and invest where it matters with comprehensive data that shows where, when and how to meet your audiences.

Marketing optimization

Maximize your ROI by understanding how your advertising and marketing reaches and impacts audiences.

Gracenote content metadata

Connect audiences with the TV, movie, sports, music and podcast content they’ll love.


Stay ahead of media’s evolution with our timely insights.

  • The Gauge

    The Gauge

    9mins read


Real people are always at the heart of our data.


People around the world participate in our panels

Backed by real people, our global panels provide critical data validation and ensure representation.


Employees power our business globally

Our passionate workforce drives a better media future across 57 countries. 


Business resource groups champion an inclusive culture

Members of these groups help us bring our best to the communities we measure.