Agus Nurudin has been appointed Managing Director of Nielsen Indonesia, succeeding Catherine Eddy.
Agus joined Nielsen with extensive experience in the fast-moving consumer goods (FMCG) and telecoms industries where he was most recently the SVP/Group Head of Distribution and Channel Management at PT Indosat TBK. There, he led operations, logistics and transformed its distributor management and retail trade marketing. Working for blue-chip FMCG companies like Nestle, PT Arnotts and British American Tobacco, Agus holds a solid track record, driving sales, marketing, product development, territory management, commercial operations and supply chain.
President of Nielsen SEANAP, Cheong Tai Leung, said,”Agus brings a wealth of experience in different industries that will continue to position Nielsen well in servicing clients and providing consumer insights. I’d also like to thank Catherine Eddy for her consistently strong and professional leadership as Managing Director since 2005.”
Operating in over 100 countries worldwide, Nielsen is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence and mobile measurement.
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