Insights

The Pricing Conundrum
Report

The Pricing Conundrum

CPG, FMCG & Retail
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During times of slow growth or intense competition, it’s tempting to consider changing your pricing strategy. But these changes shouldn’t be reactionary. Instead, the decision to adjust the price of a product should be grounded in strategy—and executed at just the right time.

Bring clarity to the complicated pricing process by considering the diverse factors that impact your portfolio. Download the whitepaper to determine if a change is price strategy is right for you.

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The Pricing Conundrum

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Tagged:
cpg and retail | grocery | shopper

https://www.nielsen.com/us/en/insights/report/2016/the-pricing-conundrum/

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