Discover why relying on historical data makes it difficult to predict demand in our new brief “Supply Chain Challenges: Predicting & Fulfilling Market Needs.”
Recent changes in consumer demand have exposed supply chain weaknesses, and highlighted the need for change. Consumption patterns and product changes have left retailers scrambling to fill empty shelves and have driven consumers to switch brands or discover new ones, creating potentially long-term losses in market share and consumer loyalty.
With cities lifting stay-at-home orders at different times, your ability to meet consumer demand is being tested.
The brief will examine:
- Why increasing visibility across local supply chain partners can give you better control of where products end up, and how they perform
- How consumer behaviors are changing and why manufacturers must embrace new shopping channels to meet customers where they are
With uncertainty reigning over the coming months, manufacturers must prepare today for the changes ahead.