In today’s competitive consumer packaged goods (CPG) industry, it can be difficult to both get on shelves and grow sales—especially if you’re a small or midsize manufacturer. In a recent webinar, Kristin Gorski, Nielsen’s CPG growth expert, shared how one mid-sized manufacturer was able to unlock growth by learning to speak the language of retailers. Watch our webinar for insider tips on how to:
- Become fluent in the metrics that matter most to retailers
- Size the opportunities in your market
- Identify areas for growth in your category
- Track and outpace the competition
- Become a trusted partner for retailers
There is power in a well-crafted sell-in story—watch the on-demand webinar today to start building one that gets your product onto shelves and into baskets.