Nielsen’s Consumer Neuroscience team is looking for people like you to participate in a paid market research study! This new and innovative field uses academic neuroscience principles to study marketing and advertising content.
Once participants sign up and qualify for a study, they will be contacted to come in to a nearby lab location for a one-on-one study appointment. They will then participate in a consumer neuroscience study. During these study appointments, participants wear an EEG cap on their head, while watching a short marketing presentation. Other data that is also collected includes eye tracking, facial coding, biometric, and self-report. All participants are compensated upon study completion.
Sign up now at the lab closest to you.
Interested in learning more?