Article: Protected: Need to Know: What’s an identity graph and why do marketers need them?

Back to Insight

Jump to top

Protected: Need to Know: What’s an identity graph and why do marketers need them?

7 minute read | April 2024

Related tags:

Advertising Audience measurement Big data Digital Marketing cloud Media Mobile Need to know Social media TV

Continue browsing similar insights

Article
Asian American audiences are leaders in streaming media use

Asian American, Native Hawaiian and Pacific Islander (AANHPI) audiences are heavy users of digital media, including…

Audiences
3m read
Webinar
Full-Funnel Outcomes: How to Measure Impact Across the Changing Customer Journey

Learn how to identify, measure and optimize ROI at every step of the new customer journey.

Marketing performance
3m read
Report
Reaching Asian American Audiences 2024

Understanding the media preferences of Asian American, Native Hawaiian and Pacific Islanders is critical to resonating in…

Audiences
5m read

Our products can help you and your business

Nielsen ONE
Buy and sell media across linear and digital video platforms seamlessly with Nielsen ONE’s single cross media currency.

Read more: Nielsen ONE