Data Center

Navigate today’s media with
the latest audience data

Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and insights.

The Gauge™

How audiences are watching TV

Unlock the monthly audience data that highlights how viewers are watching TV across platforms with The Gauge™.

November 2025

Total day | Persons 2+

the-gauge-NOVEMBER-2025-4k-data-center

Copyright © 2025 The Nielsen Company (US), LLC. All Rights Reserved.

Top 10

Discover what audiences are watching, playing and listening to with Nielsen’s Top 10 lists.

Top Streaming Programs

Dec. 01 – Dec. 07, 2025

Program NameRankMinutes (Millions)# of EpisodesStreaming Provider(s)
Stranger Things
1
4,376
38Netflix
Sean Combs: The Reckoning
2
2,275
4Netflix
Landman
3
1,473
14Paramount+
Homeland
4
907
97Hulu | Netflix
NCIS
5
850
495Hulu | Netflix | Paramount+ | Pluto TV
Victoria
6
801
24Netflix | PBS
Bob's Burgers
7
769
300Hulu
Bluey
8
707
154Disney+
Grey's Anatomy
9
698
455Hulu | Netflix
Paw Patrol
10
665
318Netflix | Paramount+

Source: Nielsen Streaming Content Ratings (Amazon Prime Video, AppleTV+, Disney+, Hulu, Max, Paramount+, Peacock and Netflix), Nielsen National TV Panel, U.S., viewing through television.

Top Broadcast TV Shows

Week of Dec. 22 – Dec. 28, 2025

PROGRAMRANKVIEWERS P2+ (000)HHLD RATINGtORIGINATOR
FOX NFL SUNDAY NATIONAL (4:25p)
1
28,774
12.9FOX
NBC SUNDAY NIGHT FOOTBALL – BEARS VS. 49ERS
2
23,956
11.6NBC
CBS NFL SINGLE (1:00p)
3
17,205
8.2CBS
SUNDAY NIGHT NFL PRE-KICK OFF
4
16,806
8.1NBC
THE OT
5
14,424
6.8FOX
FOX NFL SUNDAY REGIONAL (1:00p)
6
12,430
6.0FOX
NBC NFL SUNDAY POST
7
12,381
6.4NBC
FOOTBALL NT AMERICA PT 3
8
11,863
5.7NBC
MONDAY NIGHT FOOTBALL ON ABC – 49ERS VS. COLTS
9
10,389
5.4ABC
POPTARTS BOWL – GEORGIA TECH VS. BRIGHAM YOUNG
10
8,696
3.9ABC

Source: Nielsen National TV Ratings. U.S. audiences. Ranked by total viewers P2+. Ratings are the percentage of TV viewers in the U.S. that tuned into a specific television program.

Sports data

Explore our sports data hubs to discover the power of sports programming, teams and athletes.

The Women’s World Cup

Featured
The 10 most influential women footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Alisha Lehmann@alishalehmann713.4M
2Alexia Putellas@alexiaputellas2.8M
3Alex Morgan@alexmorgan1310M
4Jordyn Huitema@jordynhuitema1.6M
5Marta@martavsilva102.5M
6Megan Rapinoe@mrapinoe2.1M
7Jule Brand@jule_brand198K
8Alessia Russo@alessiarusso99457K
9Sakina Karchaoui@sakinakarchaoui727K
10Samantha Kerr@samanthakerr201.2M

The Men’s World Cup

Featured
The 10 most influential men footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Cristiano Ronaldo@cristiano398.2M
2Leo Messi@leomessi518.8M
3Neymar@neymarjr196.4M
4Kylian Mbappé@k.mbappe82.9M
5Viní Jr.@vinijr27.8M
6Gavi@pablogavi12.1M
7Karim Benzema@karimbenzema62.5M
8Paulo Dybala@paulodybala51.5M
9Robert Lewandowski@_rl931.7M
10Eden Hazard@hazardeden_1027.2M

Quarterly US audio listening trends

Unlock the quarterly audience data that highlights how listeners are consuming ad-supported audio across platforms with The Record.

Talk to our team of experts.

Methodology

Audience data powering a better media future for all people

As a global leader in media measurement, data and analytics, we’re dedicated to learning all about audiences–through rigorous, industry-leading data methodologies.

Big data

Unlock scale with our unmatched coverage through the industry’s largest network of big data integrations.

Panels

Feel confident in data quality. Nielsen’s industry-leading panels ensure audience representation and persons-level granularity.

Identity

Uncover the ‘who’ across platforms, devices and content through Nielsen and Gracenote’s identity systems.

Let’s discuss your needs.