Data Center

Navigate today’s media with
the latest audience data

Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and insights.

The Gauge™

How audiences are watching TV

Unlock the monthly audience data that highlights how viewers are watching TV across platforms with The Gauge™.

July 2026

Total day | Persons 2+

the-gauge-JUL-2026-4k-data-center-non-dash-data

Copyright © 2026 The Nielsen Company (US), LLC. All Rights Reserved.

Top 10

Discover what audiences are watching, playing and listening to with Nielsen’s Top 10 lists.

Top Streaming Programs

Sep. 28 – Oct. 04, 2026

Program NameRankMinutes (Millions)# of EpisodesStreaming Provider(s)
Wonka's The Golden Ticket
1
1,078
9Netflix
The Big Bang Theory
2
953
281HBO Max
East of Eden (2026)
3
782
7Netflix
Spongebob Squarepants
4
767
336Paramount+
Ted Lasso
5
750
43Apple TV
American Horror Story
6
712
138Hulu
Bluey
7
706
154Disney+
Toy Story 5
8
687
1Disney+
Major Crimes
9
666
105Netflix | Pluto TV
Murder in a Small Town
10
661
18Hulu | Netflix

Source: Nielsen Streaming Content Ratings (Amazon Prime Video, AppleTV+, Disney+, Hulu, Max, Paramount+, Peacock and Netflix), Nielsen National TV Panel, U.S., viewing through television.

Top Broadcast TV Shows

Week of Oct. 12 – Oct. 18, 2026

PROGRAMRANKVIEWERS P2+ (000)HHLD RATINGtORIGINATOR
CBS NFL – NATIONAL (4:45P)
1
26,368
11.8CBS
NBC SUNDAY NIGHT FOOTBALL – COWBOYS VS. PACKERS
2
24,656
11.6NBC
FOX NFL SUNDAY – SINGLE (1:00P)
3
14,480
6.7FOX
CBS NFL – REGIONAL (1:00P)
4
14,288
6.8CBS
FOOTBALL NT AMERICA PT 3
5
13,526
6.2NBC
MONDAY NIGHT FOOTBALL ON ABC – BILLS VS. RAMS
6
11,024
5.8ABC
BIG NOON SATURDAY – BIG10 – OHIO ST. VS. INDIANA
7
10,376
4.8FOX
60 MINUTES
8
9,569
5.2CBS
SATURDAY NIGHT FOOTBALL – NOTRE DAME VS. BRIGHAM YOUNG
9
9,157
4.1ABC
ABC WORLD NEWS TONIGHT
10
8,356
5.0ABC

Source: Nielsen National TV Ratings. U.S. audiences. Ranked by total viewers P2+. Ratings are the percentage of TV viewers in the U.S. that tuned into a specific television program.

Sports data

Explore our sports data hubs to discover the power of sports programming, teams and athletes.

The Women’s World Cup

Featured
The 10 most influential women footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Alisha Lehmann@alishalehmann713.4M
2Alexia Putellas@alexiaputellas2.8M
3Alex Morgan@alexmorgan1310M
4Jordyn Huitema@jordynhuitema1.6M
5Marta@martavsilva102.5M
6Megan Rapinoe@mrapinoe2.1M
7Jule Brand@jule_brand198K
8Alessia Russo@alessiarusso99457K
9Sakina Karchaoui@sakinakarchaoui727K
10Samantha Kerr@samanthakerr201.2M

The Men’s World Cup

Featured
The 10 most influential men footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Cristiano Ronaldo@cristiano398.2M
2Leo Messi@leomessi518.8M
3Neymar@neymarjr196.4M
4Kylian Mbappé@k.mbappe82.9M
5Viní Jr.@vinijr27.8M
6Gavi@pablogavi12.1M
7Karim Benzema@karimbenzema62.5M
8Paulo Dybala@paulodybala51.5M
9Robert Lewandowski@_rl931.7M
10Eden Hazard@hazardeden_1027.2M

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Methodology

Audience data powering a better media future for all people

As a global leader in media measurement, data and analytics, we’re dedicated to learning all about audiences–through rigorous, industry-leading data methodologies.

Big data

Unlock scale with our unmatched coverage through the industry’s largest network of big data integrations.

Panels

Feel confident in data quality. Nielsen’s industry-leading panels ensure audience representation and persons-level granularity.

Identity

Uncover the ‘who’ across platforms, devices and content through Nielsen and Gracenote’s identity systems.

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