Director Nielsen Book Research UK, Client Services, Nielsen Book
Andre Breedt is Director of Nielsen Book Research and is responsible for the relationship with publishers and retailers in the UK, Italy, Spain and Brazil, ensuring that our clients gain maximum benefit from our range of retail sales and consumer research data. Andre is also responsible for developing new territories for our Book Research services and is working with key players in Mexico and other LATAM countries to develop robust market measure.
His background is in book retail and market research. Since joining Nielsen BookScan he has worked on projects ranging from analysing the Chinese book market, library borrowings, the digital market and the launch of Nielsen BookScan Brazil.