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Data Center

Navigate today’s media with
the latest audience data

Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and insights.

The Gauge™

How audiences are watching TV

Unlock the monthly audience data that highlights how viewers are watching TV across platforms with The Gauge™.

January 2024

Total day | Persons 2+

Copyright © 2024 The Nielsen Company (US), LLC. All Rights Reserved.

Top 10

Discover what audiences are watching, playing and listening to with Nielsen’s Top 10 lists.

Top Streaming Programs

Week of January 15 – 21, 2024

Program NameRankMinutes (Millions)# of EpisodesSVOD Provider
Bluey
1
1,502
150Disney+
Reacher
2
1,231
16Prime Video
Young Sheldon
3
1,156
133Max / Netflix
American Nightmare (2024)
4
1,118
3Netflix
Grey's Anatomy
5
1,088
421Netflix
Fool Me Once (2024)
6
1,063
8Netflix
Lift (2024)
7
1,041
1Netflix
This Is Us
8
929
111Netflix
NCIS
9
756
443Netflix / Paramount+
Suits
10
732
137Netflix / Peacock

Source: Nielsen Streaming Content Ratings (Amazon Prime Video, AppleTV+, Disney+, Hulu, Max, Paramount+, Peacock and Netflix), Nielsen National TV Panel, U.S., viewing through television.

Top Broadcast TV Shows

Week of January 15 – 21, 2024

PROGRAMRANKVIEWERS (000)RATINGNETWORK
AFC DIVISIONAL PLAYOFF – KC at BUF
1
50,393
24.2CBS
FOX NFC PLAYOFF – GB at SF
2
37,539
17.8FOX
ABC NFL WILD CARD – PHI at TB
3
18,785
9.9ABC
FIRE COUNTRY SUN SPECIAL
4
7,198
3.9CBS
CHICAGO FIRE
5
7,002
4.2NBC
CHICAGO MED
6
6,927
4.2NBC
CHICAGO PD
7
5,817
3.5NBC
LAW AND ORDER:SVU
8
5,665
3.4NBC
LAW AND ORDER
9
5,315
3.2NBC
NCIS: SYDNEY
10
5,167
5,167
3.0CBS

Source: Nielsen National TV Ratings. U.S. audiences. Ranked by total viewers P2+. Ratings are the percentage of TV viewers in the U.S. that tuned into a specific television program.

Sports data

Explore our sports data hubs to discover the power of sports programming, teams and athletes.

The Women’s World Cup

Featured
The 10 most influential women footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Alisha Lehmann@alishalehmann713.4M
2Alexia Putellas@alexiaputellas2.8M
3Alex Morgan@alexmorgan1310M
4Jordyn Huitema@jordynhuitema1.6M
5Marta@martavsilva102.5M
6Megan Rapinoe@mrapinoe2.1M
7Jule Brand@jule_brand198K
8Alessia Russo@alessiarusso99457K
9Sakina Karchaoui@sakinakarchaoui727K
10Samantha Kerr@samanthakerr201.2M

The Men’s World Cup

Featured
The 10 most influential men footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Cristiano Ronaldo@cristiano398.2M
2Leo Messi@leomessi518.8M
3Neymar@neymarjr196.4M
4Kylian Mbappé@k.mbappe82.9M
5Viní Jr.@vinijr27.8M
6Gavi@pablogavi12.1M
7Karim Benzema@karimbenzema62.5M
8Paulo Dybala@paulodybala51.5M
9Robert Lewandowski@_rl931.7M
10Eden Hazard@hazardeden_1027.2M

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Methodology

Audience data powering a better media future for all people

As a global leader in media measurement, data and analytics, we’re dedicated to learning all about audiences–through rigorous, industry-leading data methodologies.

Big data

Unlock scale with our unmatched coverage through the industry’s largest network of big data integrations.

Panels

Feel confident in data quality. Nielsen’s industry-leading panels ensure audience representation and persons-level granularity.

Identity

Uncover the ‘who’ across platforms, devices and content through Nielsen and Gracenote’s identity systems.

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