Skip to content

Insights


What fans want: The 2022 World Cup report

Featured report

Discover what World Cup fans really want

Learn how brands, broadcasters and platforms can capitalize on the FIFA World Cup™ and it’s billion-plus views.

Article

Tracking hashtags to find engaged audiences

Brands are turning to influencers to make more connections with consumers.

Article

Streaming shows record viewership in June

Streaming claimed more than one-third of total U.S. TV time in June.

Man reading newspaper on the street

Article

LGBTQ+ audiences are reviving traditional media

LGBTQ+ audiences are flocking to authentic and inclusive content.

Featured data

Top 10 rankings

Discover what consumers are watching, playing and listening to around the world.

Nielsen Top 10 rankings

Article

Five questions every advertiser wants answered

What to know about capturing online behavior and using metrics to grow sales.

Report

Nielsen Annual Marketing Report

Find out what marketers have to say about their strategies for 2022.