Insights | 10-09-2025
77th Primetime Emmy Awards: Most-Watched Titles and Stars
Nielsen analyzed the 2025 Emmy nominees to find out which titles and stars won over the most of U.S. TV…
Insights
-
-
News Center | 09-09-2025
Hispanic Consumers Overindex on Streaming Consumption Versus Rest of U.S., New Nielsen Report Finds
Streaming drives 55.8% of total TV time for Hispanic viewers, outpacing 46% for all of the U.S. Report also…
-
Insights | 31-07-2025
School’s out and the TV’s on: What kids in the U.S. watched in June
Explore what kids in the U.S. watch as television usage spikes during summer. Discover trends and insights in…
-
News Center | 29-07-2025
Viewing to Content with Ads Gained Share to 73.6% of Overall TV Viewing in Q2, Nielsen’s Q2 2025 Ad Supported Gauge Finds
Streaming Holds Steady in a Lighter Summer Viewership Season NEW YORK – July 29, 2025 – Nielsen, a global…
-
News Center | 24-06-2025
May 2025 – Spring with Miniscule drops in viewing figures in Poland
Warsaw – Poland, June 24, 2025 – Nielsen, the global leader in audience measurement, data and analytics,…
-
Insights | 17-06-2025
Maximizing your marketing effectiveness with data-driven decision making
It’s critical for marketers to check their perceptions of channel performance with data to optimize their…
-
News Center | 21-05-2025
Gracenote Transforms Connected Cars into Sports Hubs
Sports fans can now seamlessly go between platforms and content types to follow favorite sports teams, live…
-
Insights | 21-05-2025
Multicultural audiences are reshaping the fan experience—and giving brands a new playbook for engagement
From Tokyo to Los Angeles, baseball is becoming a vibrant example of cultural fusion from multicultural…
