Ad Intel Archives

Insights | 16-06-2025

Explore how two brands are striking the balance between brand-building activities and performance-driven…

Insights | 04-06-2025

Retail media spend is growing. How are marketers incorporating retail media networks in their plans for the…

Insights | 04-06-2025

Discover how leading brands in Southeast Asia leverage competitor and consumer insights to make impactful…

Insights | 29-05-2025

With the financial advertising landscape exceeding $7.5 billion in 2024, and banking services alone surpassing…

Insights | 27-05-2025

European retail ad spend & competitive insights for SMBs. Learn key trends & Nielsen’s data solutions

Insights | 20-05-2025

Gain a strategic edge in 2025. Understand global marketing trends, balance brand with performance, and measure…

News Center | 19-05-2025

Nielsen data shows Australian food sector ad spend rose 6% to $414M in 2024–2025, driven by strong growth in…

News Center | 19-05-2025

Nielsen data shows New Zealand travel ad spend rose 12% year-on-year to $252.65M, driven by airlines and rising…

Solutions | 01-05-2025

Set your brand apart from the competition with advertising intelligence across channels and platforms,…

Insights