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Europe in focus: Marketing trends to watch
European marketers’ priorities are significantly different compared to other regions globally. Here are the…
Insights
Insights | 10-07-2025
Transforming audience data fragmentation into advertising advantages in Indonesia’s multi-screen landscape
Effortlessly turn audience data fragmentation into advertising advantages and connect with your audience in a…
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Brand vs. performance marketing
Explore how two brands are striking the balance between brand-building activities and performance-driven…
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The future of retail media
Retail media spend is growing. How are marketers incorporating retail media networks in their plans for the…
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Small Budget, Big Impact: Transforming your marketing strategy with consumer & competitive ad intelligence
Discover how leading brands in Southeast Asia leverage competitor and consumer insights to make impactful…
Insights | 27-05-2025
Winning Strategies for Retail Advertisers
European retail ad spend & competitive insights for SMBs. Learn key trends & Nielsen’s data solutions
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2025 Annual Marketing Report
Gain a strategic edge in 2025. Understand global marketing trends, balance brand with performance, and measure…
