News Center | 25-09-2023
Nielsen data reveals NZ travel trends and the brands
● Industry’s biggest ad spenders revealed as travel & tourism ad spend hits $216,273,000● Top local and OS…
News Center
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Insights | 07-08-2023
At 50 years old, Hip Hop is more than a music genre; it’s an influential force in modern culture
Hip Hop celebrates its 50th birthday and we explore how influential it has become and persistently engages audiences…
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Insights | 23-06-2023
Audiences transcend marketing channels; measurement can do the same
Streaming may be the most top-of-mind today, but the future of cross-media measurement will need to be adaptive to many…
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Insights | 24-05-2023
Channel overload is hurting full-funnel marketing effectiveness and ROI confidence
Using multiple tools to measure campaign performance is common, but it can impede full-funnel marketing confidence. Learn…
