A Little R & R…& R
With India’s media and retail markets in flux, marketers must reach and resonate with consumers for the right reaction—a sale.
Fickle Or Faithful
A recent global study outlines why consumers switch brands and identifies loyalty program attributes that potentially have the most staying power.
Consumers ages 22-33
in India are more likely to purchase life insurance than their older counterparts.
Indians suffers from a common health ailment every six months.
See what the rise in common health ailments means for pharma retailers.