While the seasonal TV viewing uptick in October isn’t unique, this year’s gains were achieved without the benefit of…

In this article we explore how tv audiences are measured, technology used to capture viewing data, and what metrics are…

The availability of content in more than one place reflects a shift in TV content distribution strategies—one that has…

As pro sports teams seek to reach bigger TV audiences, some are embracing free, over-the-air broadcasting options.

In the crowded horror genre, modern metadata can help streaming services scare the right audiences.

Learn how metadata normalization and enrichment can power better FAST experiences.

The lead up to fall is always a transitional period for the TV calendar, and this August was no different.

Hispanics spend the most media time with television, but their engagement with TV is rooted in what they watch on…