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Top 10 Global Web Parent Companies, Home & Work
March 2012
| Rank | Parent | Unique Audience | Active Reach % | Time Per Person (HH:MM:SS) |
|---|---|---|---|---|
| 1 | 408,105,951 | 91.0% | 3:42:29 | |
| 2 | Microsoft | 349,805,350 | 78.0% | 2:19:28 |
| 3 | 317,339,580 | 70.7% | 6:29:57 | |
| 4 | Yahoo! | 240,865,246 | 53.7% | 2:38:34 |
| 5 | Wikimedia Foundation | 171,387,444 | 38.2% | 0:14:07 |
| 6 | eBay | 144,060,746 | 32.1% | 1:27:07 |
| 7 | Amazon | 142,760,998 | 31.8% | 0:27:09 |
| 8 | InterActiveCorp | 134,424,212 | 30.0% | 0:10:07 |
| 9 | Apple Computer | 133,010,180 | 29.6% | 1:55:39 |
| 10 | AOL, Inc. | 96,890,258 | 21.6% | 2:23:47 |
Source: Nielsen
Top 10 U.S. Web Parent Companies, Total
March 2012
| Rank | Parent | Unique Audience | Active Reach % | Time Per Person (HH:MM:SS) |
|---|---|---|---|---|
| 1 | 183,140,000 | 83.4 | 2:58:57 | |
| 2 | Microsoft | 156,357,000 | 71.0 | 2:04:26 |
| 3 | 152,763,000 | 70.1 | 7:09:23 | |
| 4 | Yahoo! | 142,695,000 | 65.6 | 2:27:43 |
| 5 | InterActiveCorp | 87,772,000 | 41.8 | 0:15:50 |
| 6 | AOL, Inc. | 86,268,000 | 41.3 | 2:44:02 |
| 7 | Amazon | 86,244,000 | 39.5 | 0:38:04 |
| 8 | Wikimedia Foundation | 75,562,000 | 36.4 | 0:18:48 |
| 9 | Apple Computer | 75,227,000 | 35.6 | 1:00:25 |
| 10 | eBay | 69,009,000 | 32.8 | 1:20:01 |
Source: Nielsen
Top 10s & Trends
Nielsen provides timely information on media and consumer trends including TV ratings, smartphone trends and video game purchase intent. Depending on the topic, Nielsen updates these lists on a weekly, monthly or quarterly basis.
- TV Ratings:Broadcast, Cable & Syndication
- Internet:Search & Traffic Data
- Mobile:Smartphone & Telecom Trends
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