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Press Releases

Nielsen Announces Senior Marketing and Communications Appointments

Greg Daniel Named Chief Digital Marketing Officer; Laura Nelson Named Chief Communications Officer; Saul Rosenberg Named Chief Content Officer; Marcy Shinder Named Chief Marketing Officer NEW YORK – March 3, 2014 – Nielsen (NYSE: NLSN), a leading global provider of information and insights into...

Nielsen Announces Management Changes

Nielsen CFO Brian West Promoted to Chief Operating Officer Jamere Jackson Appointed Chief Financial Officer NEW YORK – Feb. 24, 2014 – Nielsen (NYSE: NLSN), a leading global provider of information and insights into what consumers watch and buy, today announced CFO Brian West’s promotion to...

Industry Veteran Mitch Barns To Be Nielsen’s Next Chief Executive Officer

Nielsen Holdings N.V. (NYSE: NLSN), a leading global provider of information and insights into what consumers watch and buy, today announced that effective Jan. 1, 2014, Dwight M. (“Mitch”) Barns will succeed David L. Calhoun as Chief Executive Officer, reporting to the Board of Directors.

Australians Jump Online For Last Minute Election News

While the lead up to the election had surprisingly minimal impact on unique audiences to news websites, the latest insights from global measurement company Nielsen reveal the actual election period drove a significant uplift in both traffic and time spent engaging with online content via news and...

Online Ad Credibility On The Rise In Southeast Asia

“Earned” advertising in the form of word-of-mouth recommendations from family and friends continues to be the most influential source of advertising among Southeast Asian consumers, according to research released today by Nielsen.

Press Enquiries

For press enquiries about Nielsen’s insights in the Pacific region, please contact Sara Guainazzi.