News Center | 07-12-2023
Barb Taps MetaBroadcast and Nielsen’s Gracenote to Optimize TV Audience Measurement in UK
Gracenote programme metadata and content IDs delivered through the MetaBroadcast active data platform broaden Barb’s…
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News Center | 05-12-2023
Gracenote Launches Advanced Automotive Data Platform Enabling Innovative Cross-Media Experiences in Connected Cars
Automakers can delight consumers by connecting them to a wealth of audio, sports and video content across different apps…
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News Center | 30-11-2023
Nielsen Study Reveals Majority of Consumers Actively Avoid Ads Across Podcasts, Streaming, and Live TV Platforms
Marketers face challenges as ad avoidance remains high and concerns around inflation linger, study shows NEW YORK –…
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News Center | 28-11-2023
Dallas Stars Tap Nielsen for Local TV Measurement
Professional hockey team will use Nielsen Local TV Ratings in new multi-year agreement NEW YORK – November 28, 2023 –…
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News Center | 28-11-2023
US, China, Great Britain, Japan and France Lead Gracenote Virtual Medal Table forecast for 2024 Paris Olympic Games
Gracenote releases its first Virtual Medal Table (VMT) forecast for the 2024 Paris Olympic Games including gold, silver…
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News Center | 24-11-2023
Nitin Walia joins Nielsen as New Business Director for India
Cementing its commitment to digital transformation in India, Nielsen has appointed Nitin Walia as New Business Director…
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News Center | 22-11-2023
Latest Nielsen data shows streaming and digital on the rise in Asia, but traditional TV still dominates ad budgets and revenue share
Thailand – November 20, 2023 – Ahead of its “Future of Media 2024 Conference”, Nielsen, a leader in TV,…
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News Center | 22-11-2023
Naobumi Otaki joins Nielsen as New Sales Director for Japan
Nielsen today announced the appointment of Naobumi Otaki as its New Sales Director for Japan to contribute to the…
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News Center | 21-11-2023
The Gauge™: Poland | October
Explore The Gauge: Poland for Poland’s October streaming viewership trends broken down into cable, satellite, terrestrial…
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News Center | 20-11-2023
The Gauge™: Mexico October 2023
Explore The Gauge: Mexico for Mexico’s October streaming viewership trends broken down into cable, satellite, terrestrial…
