Featured Insights
Webinar: Future Opportunities in FMCG E-commerce
E-commerce is becoming an important factor in further driving fast-moving consumer goods (FMCG) growth across major markets globally. View our webinar to explore the framework of 10 key drivers for e-commerce success and which combination of drivers are importance based on their respective markets.
Webinar: The Quest for Convenience
Join our Nielsen Thought Leadership experts around our regions as they share global insights and regional examples as to why today's businesses need to revisit the definition of 'convenience' as more than a retail format and increasingly a consumer need.
Webinar: What’s Next Starts Now (Middle East)
Join our Nielsen Thought Leadership experts around our regions as they share their views on how organisations can progress with future focused conversations, how certain drivers of change will mean for businesses and what tools businesses can leverage to 'test the water' of their future operating...
Q4 2014 Consumer Confidence Report
Global consumer confidence ended 2014 with an index score of 96—a decline of two index points from the previous quarter, which comes after several quarters of positive momentum.
Consumer Confidence: Concerns and Spending Intentions Around the World
Global consumer confidence edged up one index point in the third quarter to a score of 98—up from 97 in the previous quarter and up two points from the start of the year.
Middle East/Africa Respondents Remain Prudent in an Uncertain Economy
Consumer confidence in the Middle East/Africa region reported a slight decline in the second quarter, as its index score dropped one point from the previous quarter to a level of 93. Quarter-on-quarter discretionary spending intentions held steady in the region, with marginal improvements for...
Doing Well By Doing Good
Do consumers really care about conscious capitalism when it comes to buying decisions? For a growing number of consumers around the world, the answer is yes.
Consumer Confidence: Concerns and Spending Intentions Around the World
Around the globe, more consumers say they’re feeling confident. In the first quarter of 2014, global consumer confidence returned to a pre-recession level with an index score of 96—the highest score since first-quarter 2007.
Secure Tomorrow’s Car Buyers Today
There’s nothing quite like the freedom of owning your own car. Having the ability to get from point A to point B without having to rely on anyone or public transportation creates feelings of both independence and pride. People are passionate about car ownership—whether new or used—and...
A Segmented Look at Consumer Banking Preferences
Modern marketers know that the best way to engage with consumers is through tailored and personal messaging strategies rather than broad-based one-size-fits-all approaches. To do so, marketers should make a concerted effort to identify customers before trying to reach them. In the banking realm,...
The Evolution of Modern Banking
Times are changing, and today’s digital world is having widespread effects on an array of consumer behaviors, including how we handle our finances. Electronics and mobility are key trends for financial institutions to keep track of, but consumers aren’t ready to sever all ties with their local...
Community Wealth and the Future of Consumer Demand in America
Much has been written about the growing wealth and income gap between America’s rich and poor. However, the wealth gap exists not just among individuals, but among entire communities. And we can anticipate where local consumer demand is headed by examining the state of local communities. To...
Are We Saving Enough to Abandon Rocking Chairs for Bucket Lists When We Retire?
The word “retirement” can invoke very different emotions. Those who are on track to achieve their goals likely view it as the light at the end of the tunnel, while for those who are less prepared, it likely appears as unattainable as a carrot on a stick. As people around the world live longer...