Insights

Content Type

Women Consumers, the Economy and Rising Food Prices

Women have long exercised great influence over household purchasing decisions. But how do women feel about the economy, and are their financial concerns affecting their shopping strategies? According to Nielsen’s fourth-quarter 2013 Consumer Confidence Index, the overall global confidence level...

Confidence Attitudes in Latin America Run Hot and Cold

At 3,212 feet tall with a plunge of 2,648 feet, Angel Falls in Venezuela isn’t the only part of Latin America with drastic peaks and valleys. Nielsen’s latest Global Survey of Consumer Confidence shows that consumer confidence sentiment also varied widely in the region. Brazil led confidence in...

Asia-Pacific Consumer Confidence Continues to Climb

Around the world, Asia-Pacific was the only region where consumer confidence increased quarter-on-quarter in the fourth quarter of 2013, rising one index point to 105, according to Nielsen’s latest Global Survey of Consumer Confidence. In six of 14 countries measured, consumer confidence...