There are six key consumer behavior threshold levels that tie directly to concerns around the COVID-19 outbreak. The thresholds offer early signals of spending patterns, particularly for emergency pantry items and health supplies.
The Smart Shelf whitepaper will allow you to better understand the ingredients of the Smart Shelf and what you need to do to build your first planogram.
Consumers today are increasingly craving immersive, real-life experiences. But they want these experiences without foregoing time or effort. The solution? Augmented and virtual reality technology, coming to a “store” near you.
Our Assortment Optimization report explores assortment trends across top FMCG manufacturers and the impact on the market in 2018: factors leading to and resulting from assortment inefficiencies as well as how best to approach the planning of assortment offering to get maximum returns.
While online has been growing as a channel in several developed markets in recent years, it’s broadening in scope, and is fast becoming a popular shopping destination for consumers around the world, particularly those looking to purchase premium products, as these platforms are able to attract...
E-commerce is becoming an important factor in further driving fast-moving consumer goods (FMCG) growth across major markets globally. View our webinar to explore the framework of 10 key drivers for e-commerce success and which combination of drivers are importance based on their respective markets.
Convenience isn’t just about store formats, products or packaging. And it means more than the latest technologies or new engagement strategies. Rather, it’s about every encounter, interaction and action that can help fulfill consumers’ growing demand for efficiency.
One FMCG category that is seeing significant growth, and is indicative of shifting spending in emerging markets, is beer. So what can beer tell us?
Done well, loyalty programs can help drive more frequent visits and heavier purchasing. More than seven in 10 global respondents (72%) agree that, all other factors equal, they’ll buy from a retailer with a loyalty program over one without.
Consumers around the world are increasingly focused on clean eating and the benefits of eating more healthfully, with 70% of global respondents saying they actively make dietary choices to help prevent health conditions such as obesity, diabetes, high cholesterol and hypertension.