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Americans Flock to TV, Internet For Bailout News

Television audiences for four U.S. news networks spiked Monday afternoon after the House of Representatives voted to defeat Treasury Secretary Henry Paulson’s Wall Street bailout bill, Nielsen reported Wednesday.  During the 2pm to 3pm...

As Hispanics’ Online Use Surges, Telemundo Responds

According to Nielsen Online, 9.8% of active U.S. Internet users are Hispanic, The Miami Herald reported Monday.  In total, 16.9 million Hispanics were part of the active U.S. online population in July — up from 14.9 million users in July 2007 and 13.7 million users in July 2006.   To take...

McCain Tops Obama’s Record-Breaking Ratings

On Thursday night, John McCain’s acceptance speech at the Republican National Convention bested Barack Obama’s record-breaking viewership numbers from last week by 500,000 viewers. More than 38.9 million people tuned in to coverage of the final night of the GOP convention.  In...

First Online Olympics Sets New Media Precedent

Olympic athletes broke 132 Olympics records and set 43 new world records during the 2008 Summer Games in Beijing. Meanwhile, Olympics fans who logged on to the Internet to follow the events around the clock set a new online precedent during the Games,  Nielsen Online reported Wednesday. Olympics...

Beijing Games Most-Watched Olympics Ever

As athletes continued to break world records in the last days of the 2008 Summer Olympics, the Beijing Games’ set a record of its own — as the most-watched Olympics ever.    Global television broadcasts during the first ten days of the Games (August 8 – 17) attracted a...

Despite Loss, A Ratings Win For China Women’s Volleyball

Despite losing to Cuba in a closely contested game Wednesday evening, the Chinese women’s volleyball team claimed the top TV rating of all Olympics events broadcast on Chinese television on Wednesday, August 13, AGB Nielsen Media Research reported Thursday. In China, 143 million viewers watched...

Chinese Women’s Volleyball Team A Top TV Draw

The official work week has begun, but people in China are still finding time to tune into Olympics broadcasts on TV.   On Monday, August 11, the third day of the Beijing Olympics, 84% of Chinese families tuned in to at least some Olympic programming, according to AGB Nielsen Media Research.  The...
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