Insights | 04-09-2013
Smells Like Teen Spirit: How Teens are Using Entertainment
With back to school season now upon us, we turn our focus to the teen consumer—an increasingly influential group with…
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With back to school season now upon us, we turn our focus to the teen consumer—an increasingly influential group with…
Whether planning trips across the country or just across town, 57 million Americans made checking weather on the Web part…
If April showers bring May flowers, then millions of Americans must have been busy with home improvement projects this…
While your phone book might be collecting dust, consumers still have a need for the type of information it contains. But…
Over the last six years, TV networks’ Twitter accounts have gone from being little more than promotional outlets for…
The TV audience is growing; according to Nielsen’s 2014 Advance National TV Household Universe Estimate (UE), there are…
Given the annual hype surrounding the recent South by Southwest (SXSW) festival in Austin, Texas, we decided to take a…
Nielsen’s Tops of 2012 – Nielsen’s lists of most-liked ads and product integrations of 2012.
According to Nielsen and NM Incite’s latest Social Media Report, consumers continue to spend more time on social…
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