Insights

The Secrets to Spanish-Language TV ROI

Driving strong ROI from Spanish-language advertising is obtainable, and our research points to some key tips that can help advertisers achieve strong outcomes more consistently.

Maximize Your TV Advertising Effectiveness

A strong ad that builds emotional and behavioral connections with consumers will not only help drive sales for the brand, but can also drive long-term brand loyalty and equity down the road.

Case Study: Building Brand Lift From the Ground Up

To execute a recent native ad campaign, Pergo teamed up with TripleLift to communicate its brand message by integrating their advertising content within a site’s endemic experience. Together, they turned to Nielsen to further the impact of their efforts against the primary marketing...