Insights

Russian Consumers Brace for Austerity

The question that marketers and retailers in Russia need to answer is: How do I win with the new Russian consumer who suddenly has far less disposable income than a year ago? Winning today will definitely be difficult, given the environment, which means that assortment and price are more important...

Mobile Migration: Online Shopping Goes Mobile in the U.K.

Shopping in the U.K. isn’t what it used to be. In fact, it’s not even what it was just a year ago. Today, retailers are finding that more and more consumers are shopping from their mobile devices rather than their desktops and laptops—a shift that presents new opportunities for interaction...

The Rise of the Modern Convenience Store in Europe

Prior to the economic rebound, inflation and new space from large stores were the primary drivers of growth in Europe’s existing store formats. With a recovery still some way off, a new race to drive CPG spend is underway, and this race is to develop the modern convenience store.

Economic Optimism in Europe is Slow and Steady

Consumer confidence in Europe increased in 72 percent of markets measured in the second quarter, with only six of 32 markets reporting declines. Denmark (106), Belgium (80), Romania (73) and Italy (51) reported the biggest quarter-on-quarter regional increases of six points each. Confidence...