Insights

U.K. Value Food Sales Slow Between July and October

Growth (by value) of food sales at British supermarkets slowed to 5.4% during the 12 weeks ending October 4, compared with the same period in 2007, Nielsen reported Tuesday. Flagging sales in September, when growth dipped to 4.5% — a full percentage point below August growth levels, drove...

In U.K., Staying In Is The New Going Out

British consumers are curtailing spending on nights out, but alcohol purchases in supermarkets and convenience stores remained stable in 2008, Nielsen reported Monday. Volume sales of take-home alcohol for the current year through May 2008 grew 3% year-over-year, while alcohol sales in pubs, clubs,...

UK Food Retailers’ 5.8% Growth Driven By Inflation

Sales at UK grocery stores increased 5.8% year-over-year during the latest three-month period ending August 9, 2008, with food inflation continuing to drive the sector’s growth.  Sales were strongest at large, out-of-town supermarkets, where 7% year-over-year growth was recorded. ...

Nielsen Survey Pinpoints Young Brits’ Web Habits

British 18- to 20-year-olds most commonly visit student finance websites, while teens in the UK favor mobile social networking and online gaming sites, and children prefer fashion and entertainment sites, the Times of London and Brand Republic reported last week.  Those results come from a...

Can Women Boost Britain’s Battered Beer Market

British women are the target of a new marketing push that aims to prop up flagging beer sales in the UK, The Wall Street Journal reported Friday. Beermakers like Coors and Diageo, which owns Guinness, are hoping women, a largely untapped group of potential beer customers, will be drawn to...

Will Mobile Phone Advertising Ever Go Mainstream

Media Week (UK) recently put that question to a panel of four industry experts, including Kent Ferguson of Nielsen Mobile. Ferguson argued that four essential components needed to take mobile advertising mainstream — advanced consumer devices, high-speed networks, reasonable data packages,...

UK Luxury Advertising Unscathed By Poor Economy

The Times (London) reported Friday that luxury retailers have increased their UK advertising spending over the last year — despite tough economic times. The story noted that, according to Nielsen Media Research, Tiffany and Louis Vuitton increased their UK ad spending by £200,000 and £1.6...

In Europe, SIM Cards Drive Mobile Phone Spending

The average European mobile consumer uses 1.4 SIM cards, according to a new report by Nielsen, released Wednesday.  Mobile users who own multiple SIM cards are likely to spend more money on their mobile service, the findings also show.  A French consumer who owns 3 SIM cards, for...

Italian Winemakers Find New Success Worldwide

Americans are buying more wine from Italy than any other foreign country: $786 million worth over the 52-week period that ended June 28, according to Nielsen. Wines from the Piedmont region of northwest Italy are drawing increasing respect and attention worldwide, the Chicago Tribune reported...

British Bargain Hunters Scour The Web For Discounts

Brand Republic reported Tuesday that the fastest-growing UK websites over the past 12 months were those offering consumer discounts, according to Nielsen Online. Nielsen’s list of the 10 fastest-growing UK websites included a site offering UK travel discounts, two coupon/reward...