Insights

Romance Readers by the Numbers

No longer just your average girl-meets-boy story, the billion-dollar Romance book industry has enough sub-genres to keep its diverse, loyal fan base happy for some time and remain one of the most widely read genres in the world. So who is the Romance reader?

Connecting With Women in the Military

From the American Revolution to the present day, women have always played a crucial role in the U.S. military. And with legislation expanding women's roles and numbers, retailers have the opportunity to meet this growing group's unique needs.

The Beverage Alcohol Media Report: Q4 2015

It’s no secret that Millennials are changing the way we watch, listen and interact, but did you know that they’re also changing the way we drink? The only thing more varied than their beverage choices is how they’re consuming media.