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Category Management Workshops | Nielsen

The complete training for a joint trade process between retailers and manufacturers to manage categories as strategic business units, while delivering value to the shopper.

Nielsen BASES Retail Ready

Nielsen BASES Retail Ready provides the right competitive analytics for new products to demonstrate value to retail buyers in a language that matters to them.

Unpacking the Sustainability Landscape

Find the biggest growth opportunities in sustainability and the differences across markets. Consumers in emerging markets are demanding a strong corporate response and in developed markets, consumers are becoming increasingly sensitive to sustainability claims.
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