Corporate responsibility and sustainability strategies can take many different forms depending on the individual retail sector, but one thing is clear: consumers are using their spending power to influence the change they want to see on environmental issues.
The online grocery sector in Australia has shown strong growth as the level of trust, ease and willingness to purchase increases among online shoppers. When looking at countries that have shown the biggest percentage increase in online shoppers for fresh groceries over the past year, Australia ranked fifth.
Throughout the 2018 financial year (July 2017-June 2018), 50% of total Australian advertising spend was made up by the top five industries. The travel sector, ranked third, recorded the biggest boost in ad spending - up 21% on the previous financial year.
Nielsen’s latest Global Consumer Confidence Index has found that Australian consumers are more concerned about money than five years ago. Less than half the country feels optimistic about their personal finance outlook, a 20 percentage point drop since 2010.
Australian consumers are displaying increased signs of optimism according to the latest consumer confidence figures. The Nielsen Global Consumer Confidence Index for Q2 2013 shows a distinct rise in spending intentions, with almost half of online Aussies (45%) saying that the next 12 months will be a good time to buy the things they want and need – an increase of eight percent from the same quarter a year ago.
Consumer confidence among Australians remains stable, dropping one index point in Q1 2013 to 94 points versus the previous quarter and versus the same quarter a year ago. However, a rise in discretionary retail spend indicates a case for cautious optimism.
The Nielsen Global Survey of Consumer Confidence and Spending Intentions, established in 2005, measures consumer confidence, major concerns and spending intentions among more than 29,000 Internet consumers in 58 countries. Consumer confidence levels above and below a baseline of 100 indicate degrees of optimism and pessimism.
In this report, Nielsen takes an in-depth look at the profile of the investor consumer. What is the optimal age for investing, and how does this differ by geographic region? How do investment decisions change with maturity? Are women more risk averse than men and how much risk is too much? What information sources are most reliable and which channels are emerging as credible transaction centers?
This 2012 Report highlights that price is not the only consideration that weighs heavily on consumers' minds when grocery shopping. Health factors, product availability and in-store services are also important considerations.