Insights

Reports and Insights | Mobile Consumer Report

Nielsen’s 2013 Mobile Consumer Report pulls together findings from surveys, custom and syndicated research conducted around the world in 2012. Data collection methodologies and geographic representations vary by country. The following pages contain a snapshot of the differences and similarities...

Reports and Insights | Nielsen Global New Products Report

New findings from a Nielsen global survey of respondents with Internet access reveal underlying consumer sentiment toward new product innovations. Nielsen uncovers current consumer sentiment when it comes to purchasing new products, which product categories are enjoying the most interaction and...

State of the Media: The Nielsen Cross-Platform Report Q3 2012 | Nielsen

Updated October 15, 2013 With time-and-place-shifted viewing, viewers now have the power to bend time and space at their will. Through a pilot study, Nielsen measures the viewing of programs beyond seven, and up to 29 days. At the household level, Nielsen offers new insight into exactly how viewing...