While online has been growing as a channel in several developed markets in recent years, it’s broadening in scope, and is fast becoming a popular shopping destination for consumers around the world, particularly those looking to purchase premium products, as these platforms are able to attract...
As companies look to break into new markets, they must understand that each market demands its own approach. In burgeoning sustainability markets, however, natural and organic are paving the way for more detailed and specific claims.
The next frontier for growth in the Indian beauty industry may well be hair care. The size of the hair care segment is now INR 22,500 crore and rising, with sub segments like colourants and conditioners leading the growth.
Looking for a better lifestyle, consumers are searching for options that are healthier for them and for their homes. The good news is that companies can be benevolent and bankable if they understand the intricacies of these forces and react accordingly.
Nearly 80% of the value growth clocked by FMCG industry in the Q3 quarter was volume driven (13.4%). Rural markets continued to grow faster (20%) in the quarter; urban India also had a good run with 14.5% value growth.
A new era of sustainability is rising and it’s touching every corner of the world. Consumers in markets big and small are increasingly motivated to be more environmentally conscious and are exercising their power and voice through the products they buy. But why do these shifts feel so urgent?
With rising consumer uptake across e-commerce categories, online FMCG growth is accelerating across the globe. In fact, we estimate that online FMCG growth will accelerate four times faster growth than offline sales in the next five years.
This report looks at the changing FMCG e-commerce landscape in eight markets (Colombia, New Zealand, Norway, Poland, Portugal, Taiwan, Thailand, United Arab Emirates), influenced by 10 key drivers, along with deep insights for each of these markets.
A slight drop in consumer sentiment in the second quarter was reflected in a slight pullback in spending in certain markets, as skepticism about the future had some consumers feeling as though their free cash would be better served in savings rather than on discretionary purchases.
Demonetisation woes and uncertainties around GST had created short-term stress on retail stock levels that witnessed around five per cent decline during each of the two events. With the passage of time, retail stock levels have bounced back and they now stand at 10% higher level from p...