Getting ahead during retail’s peak advertising season
Leveraging competitive market trends and insights for a winning year-end strategy
As consumers ready their carts for the year’s biggest sales events, brands and agencies across Southeast Asia gear up for their final, crucial push of the year.
Navigate the hyper-competitive peak season with insights into ad spend trends, the retail industry’s top advertisers and competing creative strategies.
Inside this report, you’ll discover:
Crucial industry trends: Understand how retail and manufacturing advertisers in Southeast Asia are spending year on year.
Industry insights into spend activity: See who the top players within the industry are.
Competing creative strategies: Get a preview of in-market messaging and creative trends, alongside the promotions and price points of top competitors.
