Insights | 23-10-2023
Broadcast bounceback: New TV sports rights deals provide fans with free access to local games
As pro sports teams seek to reach bigger TV audiences, some are embracing free, over-the-air broadcasting options.
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As pro sports teams seek to reach bigger TV audiences, some are embracing free, over-the-air broadcasting options.
As colleges align their sports teams with the most lucrative TV deals, local TV viewership changes will follow.
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For the first time ever, the World Cup will overlap with the holiday season, creating a unique opportunity for brands to…
With new streaming-exclusive rights deals involving the NFL and MLS in play, fans are ready, as more than one-third of…
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