Insights | 07-08-2009
The Promise and Perils of Set Top Box Data
Manish Bhatia, President Advanced Digital Client Services The television industry is about to sail into a vast ocean of…
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Manish Bhatia, President Advanced Digital Client Services The television industry is about to sail into a vast ocean of…
Dave Osborn, SVP, Product Leadership, Nielsen Online var s1 = new…
Doug Anderson, SVP, Research & Development, The Nielsen Company SUMMARY: Bankruptcies, declining readership, falling…
Charlie Buchwalter, SVP Research & Analytics, Nielsen Online SUMMARY: The longer-term prospects for the global online…
The 2008 Super Bowl was the highest-rated TV show in the U.S. for the year and was viewed by a record 97.5 million people…
Was 2008 the best sports year ever? At least in terms of viewer interest, there’s plenty of evidence to support…
By: John Burbank, Chief Marketing Officer, The Nielsen Company Many credit the Internet with single-handedly moving…
Yahoo! Sports was the number one-ranked sports website in September, edging past second-ranked ESPN.com,…
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