Americans are almost perfectly split on whether they’re planning to alter or bypass their traditional Thanksgiving celebrations this year, or carry out their celebrations similarly to last year.
Some of the highest revenue-generating grocery stores in the world are facing sweeping changes to their customer bases and their ability to deliver value to brands as people change where they shop—a change that, for some, may be permanent.
By Charlene Polite Corley, VP, Diverse Insights & Partnerships
George Floyd’s death was a turning point. It made clear for many Americans that these are not isolated incidents, but symptoms of a much broader collection of work we still need to do as a society.
As the novel coronavirus (COVID-19) spreads around the globe, we’re monitoring key consumer behaviors to help FMCG brands, retailers and media companies understand the status of each market, as well as how to best respond.