As we close the book on 2019, brick-and-mortar drove the vast majority of grocery sales—particularly for fresh food—yet e-commerce maintained its meteoric rise. Understanding the factors that drove online purchase decisions will help online grocers in 2020.
by Matt Crompton and Max Heinemann, Nielsen CGA
In the coming months and year, expect to see an increase in spirits with no alcohol. On-premise creativity will continue to fuel alcohol-free cocktail menus and bars across the country.