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Election Gives Online News Sites Major Traffic Boost
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Election Gives Online News Sites Major Traffic Boost

News sites like MSNBC, the Huffington Post, Fox News, ABC, and the Washington Post, all saw significant gains in traffic with pre-election coverage according to Nielsen Online, which compared October 2008 visits with stats from October 2007.

MSNBC Digital Network topped the list of news sites with nearly 41M unique visitors, a 37% jump from the prior year.

The news/opinion site the Huffington Post placed 18th on the list, but showed the greatest traffic gain. It’s 8.1M unique readers for October 2008 was a 448% improvement over the prior year.

CNN, Yahoo!, AOL, and the New York Times rounded out the top five in overall traffic.

More at Editor & Publisher.

Top 30 News Sites For October 2008

RANK SITE UNIQUES % GAIN

FROM OCT 07

1 MSNBC Digital Network 40,946,000 37%
2 CNN Digital Network 38,489,000 27%
3 Yahoo! News 37,340,000 13%
4 AOL News 20,827,000 1%
5 NYTimes.com 20,348,000 16%
6 Tribune Newspapers 17,714,000 36%
7 ABCNEWS Digital Network 15,479,000 43%
8 Fox News Digital Network 14,269,000 51%
9 Gannett Newspapers and Newspaper Division 12,924,000 -5%
10 Google News 12,534,000 13%
11 washingtonpost.com 12,375,000 43%
12 USATODAY.com 11,381,000 20%
13 CBS News Digital Network 11,004,000 17%
14 McClatchy Newspaper Network 10,946,000 18%
15 BBC 8,962,000 7%
16 Hearst Newspapers Digital 8,864,000 19%
17 MediaNews Group Newspapers 8,599,000 11%
18 The HuffingtonPost.com 8,107,000 448%
19 Advance Internet 8,012,000 19%
20 WorldNow 7,547,000 -36%
21 Topix 6,815,000 6%
22 Slate 6,548,000 35%
23 Boston.com 6,133,000 11%
24 Cox Newspapers 5,621,000 26%
25 Gannett Broadcasting 5,323,000 16%
26 Fox Television Stations 5,098,000 57%
27 NPR 5,032,000 52%
28 New York Post Holdings 5,000,000 32%
29 MailOnline 4,795,000 17%
30 Daily News Online Edition 4,671,000 33%