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Top Online Video Sites in U.S. for April 2010
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Top Online Video Sites in U.S. for April 2010

Overall Online Video Usage (U.S.)
Apr-10 Year-Over-Year Month-Over-Month
Unique Viewers (000) 133,506 -0.2% 1.3%
Total Streams (000) 9,410,533 -9.2% 1.6%
Streams per Viewer 70.5 -9.0% 0.3%
Time per Viewer (min) 181.2 -7.8% -1.2%
Source: The Nielsen Company

Top Online Brands ranked by Unique Viewers for April 2010 (U.S.)
Video Brand Unique Viewers (000) MOM Viewers % Growth
YouTube 97,115 1.1%
Yahoo! 27,579 -9.5%
Facebook 24,248 3.9%
MSN/WindowsLive/Bing 14,654 -1.2%
Hulu 13,084 7.3%
Google 12,509 -17.9%
Fox Interactive Media 12,445 39.1%
CNN Digital Network 10,312 -6.2%
ESPN Digital Network 7,804 5.8%
MLB.com 7,786 83.4%
Source: The Nielsen Company

Top Online Brands ranked by Video Streams for April 2010 (U.S.)
Video Brand Total Streams (000) MOM Streams % Growth
YouTube 4,943,288 5.8%
Hulu 687,860 -2.8%
Yahoo! 204,086 -16.5%
MSN/WindowsLive/Bing 170,671 0.4%
Fox Interactive Media 133,942 32.1%
Turner Sports and Entertainment Digital Network 133,712 -5.8%
Nickelodeon Kids and Family Network 129,337 -13.8%
MTV Networks Entertainment & Games 118,812 21.8%
Facebook 116,397 11.8%
CBS Entertainment Network 115,885 -19.6%
Source: The Nielsen Company

Top Online Brands ranked by Time per Viewer for April 2010 (U.S.), 250K Unique Viewer Minimum
Video Brand Time per Viewer (min) MOM Time % Growth
Netflix 427.8 -0.3%
Hulu 253.3 -7.0%
Justin.tv 169.2 4.2%
Megavideo 164.8 17.5%
Youku 150.3 -58.2%
Stickam 147.2 -5.3%
Tudou.com 110 -32.7%
iG 103.7 17.3%
StageVU 103.5 7.6%
YouTube 94.4 0.7%
Source: The Nielsen Company