Insights

Nielsen’s 2020 Election Hub

Welcome to Nielsen’s 2020 Election Hub, where you can find the most up-to-date data on this year’s biggest election events. This resource includes current and historical election event ratings, as well as related topical insights and solutions.

African-Americans Exercise Their Power at the Polls

This year’s presidential election will likely be remembered as one of the most-talked about votes for years to come. And it follows another historic election where African-American voters flexed their political power in record numbers.

Webinar: Best Practices to Reach the Independent Voter

With over 40% of Americans identifying themselves as Independents, a 25-year record high, it becomes ever more important to reach this influential voter group. Watch our webinar recording to learn about the best practices to connect with the local voter.