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Podcasting Today

While the growth in podcast listeners in the U.S. over the past decade has been dramatic, audience diversity is following a similar path as our national population, as non-White podcast audiences have grown faster than White audiences.

ROI Elevated

Download this ebook for insights and strategies on how to transition from rudimentary metrics, gut feelings and market perceptions to quantifiable, future-proof marketing results.

The Power of the Black Community: From Moment to Movement

2020 has been a year of life-changing moments. The COVID-19 pandemic, politics and racial injustice have affected every single American. For African Americans, the reckoning has extended beyond any single moment, becoming a matter of life and death.

Beyond SVOD

In the U.S. streaming universe, the “other” players—everything other than Netflix, Hulu, YouTube, Amazon and Disney+ (which launched November 2019)—account for 23% of the total U.S. streaming pie. And the amount of time people spend watching this content is up more than 50% year-over-year.

The Nielsen Total Audience Report: August 2020

In this special edition of The Nielsen Total Audience Report, we dive into the world of working from home —how consumers felt about their productivity, engagement, challenges and the impact this new lifestyle has had on media and device usage.
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