Welcome to News Center
News Center is a digital hub for Nielsen to break news, share content from our leaders and offer updates on our global operations in the consumer goods, retail and media industries.
Nielsen’s Commitment to Fight Racism with Action
At Nielsen, we stand for counting everyone—ensuring that all voices are not just counted, but are heard. In the past, we have often been silent. We now must speak out and be much more vocal advocates and allies to our brothers and sisters.
Nielsen Annual Auto Marketing Report Encourages Brands to Pay Attention to Multicultural Consumers
At Nielsen, our role is to arm brands and marketers with the resources they need to better understand their consumers’ behaviors, especially as these behaviors are continuously and rapidly re-shaped by the pandemic and racial injustice protests. It is also important to us that we use our voice to...
From Living Spaces to Testing Spaces: Nielsen Turns Addressable Beta Test into a Virtual Experience
When plans to beta test Nielsen’s Addressable TV solution at TV programmers’ premises was disrupted by shelter-in-place restrictions, Nielsen’s Advanced Video Advertising (AVA) team knew it needed to innovate quickly to stay on track.
Nielsen Employees Are ‘In It Together’ When it Comes to Virtual Volunteering
At Nielsen, we believe in coming together as one and working to stand with and support our communities. Through our #InItTogether Campaign, our associates have joined forces to help fight this pandemic by helping our neighbors, fighting hunger and using their skills and expertise.
Nielsen is number 15 on the list of 100 Best Corporate Citizens by 3BL Media
Nielsen has been named as one of the 100 Best Corporate Citizens for the second year in a row by 3BL Media.
Nielsen’s Earth Week 2020: Staying Connected Through COVID-19
Nielsen associates came together globally to celebrate Earth Week. Many of our efforts focused on building and preserving community health. Find out more about our ongoing ESG commitment as a responsible corporate citizen.
Nielsen Wins Best TV Advertising Technology at 2020 AdExchanger Awards
Nielsen’s Addressable TV Advertising Solution was recently selected as the winner of the Best TV Advertising Technology category at the 2020 AdExchanger Awards. The solution was also a finalist in the Best Publisher-Side Video Technology category.