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beIN SPORTS Renews With Nielsen for National TV Ratings

beIN SPORTS, a global network of sports channels owned and operated by beIN Media Group, has signed a long-term National TV measurement agreement with Nielsen. With this agreement both beIN SPORTS and beIN SPORTS en Español will continue to receive market intelligence and persons-level viewing...

Nielsen Launches Global Measurement for YouTube Mobile App

Now available in 34 markets, this service builds on Nielsen’s current measurement coverage of YouTube ads on desktop and mobile web browsers to provide marketers independent and comprehensive cross-device measurement of advertising audiences on YouTube across computer and mobile devices....