Nielsen announced that NPR is now a subscriber to Nielsen’s Podcast Buying Power service.
Nielsen announced that YouTube's streaming TV inventory will be measured in Digital Ad Ratings and Total Ad Ratings to help media buyers and sellers better understand and verify audiences on YouTube and YouTube TV apps on connected TVs.
An estimated 57.9 million people tuned in to watch the first and only vice presidential debate of the 2020 election on Wednesday, Oct. 7, 2020.
Radio Research Consortium, Inc. (RRC) has signed a multi-year renewal agreement to license individual non-commercial stations for Nielsen syndicated products including Nielsen Scarborough syndicated services.
Nielsen Ad Intel is expanding its digital footprint by launching search data as a new media type and offering more robust, relevant and richer digital advertising data first for existing mobile, desktop, display and video placements and in the future, for social and in-app platforms.
BASES, a Nielsen Global Consumer Business, released its highly anticipated 2020 U.S. BASES Top 25 Breakthrough Innovations List.
An estimated 73.1 million people tuned in to watch the first debate of the 2020 presidential election on Tuesday, Sept. 29, 2020.
Nielsen’s global consumer business reinforces commitment to Chicago as site of global headquarters.
Nielsen announced today that Hearst Television has selected Nielsen Marketing Cloud to power access to premium audiences through its Hearst Anyscreen product.
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