Press Releases
Hearst TV selects Nielsen Marketing Cloud to power OTT targeting
Nielsen announced today that Hearst Television has selected Nielsen Marketing Cloud to power access to premium audiences through its Hearst Anyscreen product.
Launching Nielsen Compass: A world leading and powerful campaign outcomes database
Advertisers, agencies and publishers to leverage insights from world leading, outcome measurement dataset to make data-driven decisions, optimize budgets and predict sales ROI
Nielsen and Translation Enterprises team up to provide cultural insights to marketers
Brands can access Translation's cultural intelligence through Nielsen's planning, activation and measurement solutions.
Media Advisory: Fourth Night of 2020 Republican National Convention Draws 23.8 Million Viewers
An estimated 23.8 million people tuned in to watch the final night of the 2020 Republican National Convention on Thursday, August 27.
Media Advisory: Third Night of 2020 Republican National Convention Draws 17.3 Million Viewers
An estimated 17.3 million people tuned in to watch the third night of the 2020 Republican National Convention on Wednesday, August 26.
MEDIA ADVISORY: SECOND NIGHT OF 2020 REPUBLICAN NATIONAL CONVENTION DRAWS 19.4 MILLION VIEWERS
An estimated 19.4 million people tuned in to watch the second night of the 2020 Republican National Convention on Tuesday, August 25.
Scott Brown Named to Lead Audience Measurement at Nielsen
Nielsen Appoints Scott Brown as Head of Audience Measurement to Lead the Company’s Cross-Media Strategy
Media Advisory: First Night of 2020 Republican National Convention Draws 17 Million Viewers
An estimated 17 million people tuned in to watch the first night of the 2020 Republican National Convention on Monday, August 24.
Nielsen and Aperity Collaborate to Enhance Open Data Landscape for Beverage Supply Chain Participants
Aperity will now utilize Nielsen data within the revolutionary Aperity Beverage Data Exchange, an open, community-centric data solution that helps facilitate business insights between supply chain partners, making it simple to connect, clean, harmonize and deliver data to all of the participants in...
Media Advisory: Fourth Night of 2020 Democratic National Convention Draws 24.6 Million Viewers
An estimated 24.6 million people tuned in to watch the final night of the 2020 Democratic National Convention on Thursday, August 20.