Press Room

Press Releases

Nielsen unveils new ID resolution system

Nielsen unveiled its ID resolution system that will underpin its audience and outcomes measurement products in a cookieless world to support cross-media, including digital.

Bain & Company and Nielsen Global Connect Launch Commercial Alliance

Bain & Company and Nielsen Global Connect have entered into a non-exclusive agreement with the aim of helping the consumer packaged goods (CPG) industry improve their commercial capabilities in the areas of pricing, promotions, assortment optimization and customer planning.