James Chun-Hisen Wei, aged 58, was appointed as Chief Executive Officer of Food Business of the Group on 1 January 2013. Prior to joining the Group, he was the senior advisor of CVC Capital Asia Pacific and Beiersdorf Aktiengesellchaft. From 2009 to 2011, he was the director and the president of the Asian region of Beiersdorf Aktiengesellchaft Group. From 2003 to 2009, he served as the senior vice president of Asia Pacific region of Avon Products Inc., where he was responsible for the operations in 10 markets, including Japan, Taiwan, Australia, Philippines and India. Before that, Mr. Wei spent 19 years at Procter & Gamble where he rose to become the vice president and general manager of Great China, overseeing the company's health and beauty care business in that region. Mr. Wei holds a B.S.E.E from National Taiwan University and an M.B.A. from the University of Chicago Booth School of Business in USA.